The ethnic festival “Heaven and Earth” is one of the largest annual ethnic festivals in Russia, which takes place outdoors in the territory of the Tyumen region. The festival has existed since 2007 and is growing annually in duration and number of participants. It is aimed at developing a healthy lifestyle, mutual respect for people, unleashing the potential of a person and introducing guests to elements of world culture represented in music, songs and dances.
Communication of information to the target audience. Warming up. Ticket selling.
Conducting targeted advertising campaigns on social networks, recommendations for filling communities, site.